Where does your visual brand stand? Take the Visual Brand Challenge and find out.
It’s free.

You should take the Visual Brand Challenge if:
- You want to take the first step to build a more consistent visual brand.
- Your visual brand is eclectic (but not on purpose) and you want to know why.
- You want to see if the collateral you use to promote your business has a cohesive theme.
- Your business doesn’t use a visual style guide.
- You haven’t ever really believed that a consistent visual brand makes a difference to your bottom line.
- You’re a business owner (seasoned, start-up, solopreneur, mompreneur, or moonlighter) who has already started to promote your product(s) or service(s).
All the tools you need to execute…

- Short, videos that quickly summarize daily activities.
- Simple activities that are easy to execute.
- The Visual Brand Challenge Workbook (a timeless resource that can be used as an ongoing reference long after you’ve completed The Challenge).
- The Creative Crunch Facebook Group where you can share your results and get answers directly from the instructor and other community members.
By the end of the Visual Brand Challenge, you’ll have…
- An assessment of your current visual brand. (Day 3: Assess.)
- A clear description of where your visual brand stands consistency-wise. (Day 4: Evaluate.)
- A reference that can be used to standardize future collateral. (Day 3: Assess)
- A “big picture” display of what your current visual brand really looks like to others. (Day 2: Display.)
- A clear plan for your next steps to making your visual brand more cohesive and maintaining that consistency. (Day 4: Evaluate.)
- A master checklist of collateral that serves as a reference and a useful resource for brainstorming about your future collateral. (Day 1: Collect.)
- Access to feedback from a seasoned graphic designer and Visual Brand Specialist. (Exclusive Facebook Group and online chat.)
About Joey
Visual Brand Specialist

I’m Joey, your Visual Brand Challenge Instructor. I started Bulb Graphics about 25 years ago. Conceptualizing has always been rewarding, but what I’ve loved most has been empowering clients to find practical solutions for maintaining their visual brand over time. Over the years I’ve learned that a strong visual brand is comprehensive. Standard elements like your vision, logo, fonts, imagery, and colors are part of the foundation. But what comes after that is what makes your visual brand flourish.
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Visual Brand Specialist
Start Day 1 of The Challenge!
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